Thursday, February 17, 2011

Go for Gold Philippines!

The Suntok Ginto movement
The Philippines hasn't won an Olympic gold yet. It almost got one in the 1996 Olympics with Onyok Velasco settling for silver. It was a lucky scratch for these ragtag amateur team without backing and corporate sponsors. Imagine if all Filipinos came together and gave these boxers their much-needed support. The Olympic dream may not be as elusive after all.

This movement is done pro-bono by J Romero with help from corporate sponsors like PLDT, SM Malls and Banco de Oro. This is ongoing till the London Olympics. The materials presented are the initial salvo to raise funds for the boxers.

Watch the "Price of Gold" tvc  here.
Hear the Suntok ginto jingle here
Paghahanda TVC
Read Businessworld's Ads and Ends review

Radio 30s
Knockout

Radio 30s
"Wartorn"

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